Designed for SpeedWe understand and care to make your site fast in a way that few competitors will. Everything from our hand coded approach to our careful planning and optimizing are designed to give you a higher quality result than anyone else.
Basic SEO: includedSEO (search engine optimization) is a big job, and poorly understood by most designers. At Freezing Penguin, we know SEO. If requested, we can do a full SEO campaign, but for every site, we do the basics. This is things like a sitemap, appropriate site structure, reasonable content optimization, meta tags, etc.
This is not a replacement for dedicated SEO work, but is enough to make a huge difference in most customers' rankings. It also means that if you ever decide to hire us or someone else as an SEO, the costs versus results are likely to be significantly better.
We understand the difference between a 301 and 302 redirect (too many design firms don't), and will never tell you to do something like use a Flash-based site, which risks absolutely killing your rankings. If our new site has different URLs, we redirect the old to the new to pass on the existing PageRank and 'link juice'.